Designer Donna Leah was born in New York into a loving yet socially conservative household where she spent many hours of her youth dreaming and drawing the types of clothing that she wanted to have – edgy designs with bold colors and metallics that captured light.
In late 2018, Donna Leah Designs was launched in Miami, Florida with a collection of evening gowns featuring designs that feel powerful, yet feminine, with rich hues and dynamic textures.
Now that people are spending more time at home, the designer has launched a line of loungewear inspired by her gowns. Here are six reasons why you need Donna Leah's fabulous loungewear pieces inspired by evening gowns in your life right now and don't forget to check out Donna Leah Designs new website!
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1. FEEL GLAMOROUS for YOURSELF
Getting dressed in what we love is a great way to start the day with a positive vibe. “I’ve always felt that eveningwear shouldn’t be just for special occasions. Wearing metallics and clothing that shines gives me energy and makes me feel glamorous. It’s too special to not enjoy it from the moment we start our day! Since we are spending more time at home, I wanted to create a line of loungewear that incorporates my love of dressing for myself with metallics in bright shades of blues, pinks, and purples.”
2. BE YOUR OWN SUPERHERO
Donna Leah Designs was founded as a collection that is bold and different and incorporates elements that make it distinctive. A signature element of the brand is coordinating shawls that can be interpreted as a cape for women who embrace their individuality and are their own superhero. The cape in the designer’s gowns has been translated into a hood for the loungewear collection. “It’s like protection from the elements that can make us feel less then we have the power to be. I feel that I can do whatever I set my mind to. I do this for me because it makes me feel powerful and in control of my psyche.”
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3. FOLLOW YOUR DREAMS
A graduate of New York’s famed Fashion Institute of Technology (FIT), the American designer chose to base her brand in Miami where the dynamic energy of the city sparks her concepts. Launching Donna Leah Designs is a dream come true and the loungewear collection is building further on that dream of embracing who you are and communicating it through what you decide to wear. “You can never make everyone happy, no matter how hard you try. Be mindful and make a conscious effort to be yourself and follow your dreams. It’s amazing that being happy often affects those around you in a positive way, helping you to achieve what you originally wanted.”
4. DON’T BE AFRAID to EXPRESS YOURSELF
Donna Leah says that she decides what to wear based on how an item of clothing makes her feel and not the time of day to wear them. “Some days I want to feel more dressed up, while other days I will wear something that is less formal but still has color that reminds me of a trip to the beach and my love of nature. It’s all about how I want to express how I am feeling that day. Often, I’ll change my outfit based on how I feel. It’s an emotion and a way that I choose to communicate. I do it for myself and not for others.”
5. CONSTANTLY SEEK INSPIRATION
Collections for the eveningwear and loungewear collections are inspired by the power of nature and the divine. Blues are a reminder of the ocean and the sky, greens and golds are the color of precious gems and lush foliage. “Heaven,” Donna Leah’s favorite piece, features a stunning sequins gown with matching cape in mauve, a color she identifies with love and passion. Because the brand is based on these inspirations, there is a consistency and connection from eveningwear to loungewear.
6. IT’S a CHALLENGING TIME – KNOW YOURSELF to STAY GROUNDED
The reason for Donna Leah’s steady growing buzz is straightforward: the styles make a strong statement while being glamorous and unique at the same time. “In a world that is always changing, and can often be challenging, it’s important to know who you are and express how you feel. It’s the basis of being a self-confident person that is able to handle and grow with the future. That’s what I hope my designs bring to women here, and hopefully, in the future, around the world.”