7 Online Shops Where You Can Support up and Coming Designers ...


These days it’s easier than ever to support up and coming designers. The online marketplace is one that’s always evolving and now there are greater opportunities for emerging designers to get their wares out there. A number of online destinations are taking on emerging designers so now us shoppers have greater access than ever before to fresh, new talent. If you like the idea of supporting up and coming designers then take a look at these online destinations where you can do just that.

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Of a Kind

As soon as you read the ‘about us’ page on their website, you know that Of A Kind have a genuine passion for supporting up and coming designers. It’s more than just a store with products, as they also share stories about each designer. That way you get to learn more about what you’re buying, which makes the whole online shopping process that bit more intimate. The store stocks a range of fashion and accessories and designers currently featured include Wren, Dusen Dusen, and Cook & Gates. Learn more at their website, ofakind.com.


Of A Kind is an online shop that specializes in supporting up and coming designers. They source unique fashion and accessories from a range of brands, such as Wren, Dusen Dusen, and Cook & Gates. Customers have the opportunity to learn more about the designers and their stories, making the shopping experience more intimate. Of A Kind offers free shipping and free returns within the US, and a loyalty program for frequent shoppers. They also have a blog featuring interviews and stories about the designers and their work.



ANTHOM is an international online boutique that carries “under-the-radar designers, independent labels, and exclusive capsule collections.” You’ll find a range of clothing, shoes, and accessories that can cost as little as $20 or as much as $400. ANTHOM currently stocks designers such as Cameo, DRIFTER, and Samantha Pleet. Check out what they offer at shopanthom.com.



Modcloth is a great destination for vintage-inspired buys and cute and quirky finds. Even better is that they stock a range of independent labels, emerging designers, and one-of-a-kind products. They also have ‘Make the Cut’ contests where aspiring designers can submit designs that will then be made and sold through the store. Shoppers can also vote items by emerging designers into production via their ‘Be the Buyer’ program. You can do it too, simply visit modcloth.com.


Need Supply Co

Need Supply Co. started as a physical store in Richmond, Virginia but soon expanded to be a popular online shopping destination. This online destination stocks a carefully curated mix of well-known brands and up and coming independent designers from the U.S.A. and around the globe. The store caters for both men’s and women’s fashion and offers international shipping as well. Learn more at needsupply.com.


The selection at Need Supply Co reflects a stylish blend that appeals to fashion-forward individuals looking to discover new trends. Beyond clothing, the store extends its eclectic aesthetic to include lifestyle goods and home accessories, ensuring that customers can infuse their entire lifestyle with a distinctly modern yet timeless quality. With a user-friendly website, Need Supply Co provides an immersive shopping experience that helps support the visionary work of emerging talents, making it a perfect pitstop for those passionate about the future of design. Exclusive collaborations and limited-edition pieces often drop, giving shoppers access to unique finds they won't encounter elsewhere.


Not Just a Label

Not Just A Label is an online shop that offers up unique designer pieces and limited edition items from emerging designers worldwide. Products are shipped directly from studios around the world so there’s that direct connection between the designer and buyer. The shop stocks a range of men’s and women’s fashion and accessories as well as unisex items. Find something you like at notjustalabel.com.


The Graduation

The Graduation is an Australian online shopping website. It stocks a range of up and coming Australian labels such as L’America, MLM, and Jamie Ashkar. While it currently showcases only Australian designers, this online destination will soon be introducing emerging designers from all over the globe. Keep up to date via their site: thegraduation.com.au.



Boticca is like a giant marketplace for all your jewellery and accessory needs. It’s a collective hub of many different stores run by many different designers. You’ll find anything here from fine jewellery to fun party pieces. Browsing the site (boticca.com) will no doubt lead to you to discovering a plethora of emerging talent as well as a few new favourite designers.

These are just some online destinations that support up and coming designers. Do you have any favourite emerging designers? What tips do you have for supporting emerging talent?

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